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25.05.2011 Brazil Patents THE OPPORTUNITIES ARE FOR ALL César A. Leão Barcellos & Cia.Ltd.

According the Brazilian Magazine Veja, Edition 2212 published on April 13, 2011 in the yellow pages 19 to 23 was commented an interesting extract in the interview of Don Tapscott, that shows the incentive of inventors is getting better in the World: “The Procter and Gamble began looking for an able molecule to removing stain of wine red from the clothes. Instead it will find the answer between the seven thousand chemical engineers out of the enterprise. The Company multiplied the probability to find what searched. Who knows a retired chemist in the Sao Paulo or a chemist just graduated in New Delhi appears with the right answer. In this case, the P&G pays US$ 300,000,00 (Three Hundred Thousand Dollars) to the chemist and staying with a new product”. It demonstrates that the opportunities are better for all, without distinction, one Multinational Company can help in the process of recognition and enriching of simple inventors.

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